“I really liked the layout of the recommended sales process. He gave so many different examples of how to handle objections and most importantly, how to categorize them. The materials created a guide to follow to get customers engaged and excited about buying a vehicle from our dealership. There was also tons of tips and strategies on closing. Thank you, Hector, for showing me how to help people buy from me simply by telling them the truth.” (Entry Level Sales Program)

Ed Jabo
Summit Ford
Rexdale, Ontario