OEM Training

Wye Management creates and facilitates OEM-branded training seminars and workshops (bilingual) for its franchised dealerships. From initial project planning and research, to program development and facilitation, to venue booking and participant confirmations, Wye Management offers a turnkey solution.

Our extensive menu of training programs and workshops can be customized and facilitated nationwide by our team of experienced trainers. Program offerings include:

  • Sales Skills Training
  • Sales Process Training
  • Social Media, E-mail and Telephone Training
  • Financial Services Training
  • Non-Prime (Special Finance) Training
  • Used Vehicle Management Training
  • Manufacturer Certified Pre-Owned Training
  • Sales Management Training
  • Renewal/Portfolio Management Training
  • Leadership and Culture Training

OEM Training (Internal)

Wye Management creates and facilitates customized training for OEM field staff:

  • Facilitating Effective, Results-Driven Meetings with General Managers and/or Dealer Principals
  • How to Introduce, Present and Enroll Dealerships in New OEM Programs/Initiatives
  • A Deeper Understanding of the Inner Workings of the NEW Vehicle, USED Vehicle and Financial Services Departments
  • A Deeper Understanding of Effective SHOWROOM and DIGITAL Sales Processes
  • Overcoming General Manager/Dealer Principal Objections to Implementing the OEM Certified Pre-Owned Program

In-Dealership/Dealer Group training increases sales, gross profit and closing ratios, fosters an upbeat and ENERGIZED dealership culture and greatly improves Sales Consultant retention and productivity. In-dealership training is convenient, efficient, effective, affordable and FUN!

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