Avada Car Dealer News

Who Should Attend

Newly hired Sales Consultants, Sales Consultants that have had no formal training and individuals wishing to get into the industry

For participants in:

  • B.C.
  • Alberta
  • Saskatchewan
  • Manitoba

Program Outline

Duration: 1 Day
Program Fee: $385 + HST
For More Information:
1.888.993.6468 or
info@wyemanagement.com
Click here to download PDF
Registration:
Click here to register

Quick Start a Career in the Automobile Industry

The retail automotive industry welcomes individuals without sales or technical experience. This is a people business; cars, SUVs and trucks just happen to be the product.

Program Objectives:

  • Provide participants with modern and effective sales procedures, closing and negotiating techniques and strategies
  • Provide participants with the product knowledge that will be required to sell automobiles

Workshop Content:

  • What is selling
  • Why you should follow a modern and effective sales process:
    1. Welcome (Start a Trade-in Appraisal)
    2. Discovery
    3. Vehicle Presentation
    4. Vehicle Demonstration
    5. Payment Solutions
  • How to qualify a customer and sell a stock unit
  • How to execute an effective trade-in appraisal
  • How to learn the product knowledge required to sell automobiles
  • How to deliver a dynamic and powerful vehicle presentation
  • How to execute a powerful demonstration drive
  • How to develop and deliver a proposal to a customer
  • How close the sale
  • How to support a price, payment or trade value
  • How to solicit an offer
  • How to deal with objections like “I want to think about it”
  • Effective follow up strategies
DIGITALLY PROVIDED TAKE AWAY MATERIALS:
  • Sales process guide
  • Various handouts